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Since the launch of the Tesla (NASDAQ:TSLA) Solar Roof in 2016, Wood Mackenzie estimates that approximately 3,000 Solar Roofs have been installed nationwide, missing Tesla’s stated goal of 1,000 installations per week.
According to Wood Mackenzie analysts, granular installation data surrounding the Tesla solar roof has always been elusive, making it challenging to analyze the product’s growth.
However, they add, “Wood Mackenzie’s distributed solar practice has utilized its proprietary project-level datasets to aggregate installation totals for the Solar Roof for the first time. The analysis shows that Tesla has missed stated growth expectations.”
Tesla aimed to manufacture 1,000 Solar Roofs per week by late 2019 and subsequently announced an installation goal of 1,000 Solar Roofs per week in early 2020. Wood Mackenzie’s analysis shows that average installations per week were just 21 in 2022, and the largest quarter for installations was the first quarter of 2022, which saw 32 systems installed per week.
Shares of TSLA are up 0.91% in premarket trading on Thursday.
