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Are you ready for some food — er, football?
It’s Super Bowl weekend, which means many Americans are pressing pause on their diet resolutions for the New Year to load up on snacks like chips and dip, chicken wings and loaded nachos (washed down with cold beer — so long, Dry January) to nosh while they watch the San Francisco 49ers battle the Kansas City Chiefs in Miami or on Fox this Sunday.
But sports fans in different states are craving different things, according to an analysis of the most-Googled Super Bowl snacks by state that was conducted by online marketplace Bid-On-Equipment.
So Californians are looking to serve Buffalo chicken dip while cheering on the 49ers, according to these findings, while Missouri wants to root for the Chiefs with potato skins.
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Cocktail wieners are the most-searched Super Bowl snack on Google GOOG, -1.26% overall, with 11 states including Colorado, Connecticut, Indiana, Michigan, Minnesota, Mississippi, Nebraska, North Dakota, Tennessee, Virginia and Wisconsin hungering for them.
Dipping sauces such as seven layer dip, Buffalo chicken dip and beer cheese tip was the most-searched food in 20 states — with Washington alone requesting lobster dip the most.
Some outliers include Irish stew in Iowa, and “party pinwheels” in Ohio.
Bid-On-Equipment also reported that Americans expect to spend $69 on Super Bowl food, on average, and those hosting Super Bowl parties plan to cough up $174. Most people plan to watch the game at home, or go to a party at someone else’s home.
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The National Retail Federation puts the Super Bowl tab closer to $88.65 per person, with a collective $17.2 billion being dropped by Americans to celebrate the big game. And yes, food and beverages are taking an 80% bite of that budget, per NRF’s data, followed by team apparel and accessories to wear your fandom on your sleeve (11%), new TVs to catch every play (9%), as well as decorations (8%) and furniture (6%) to host those Super Bowl viewing parties.
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Another huge chunk of Super Bowl spending is coming from tickets to see the game, which are now averaging $10,000.
Check out the map of the most popular Super Bowl snacks by state below.
