Ferrari pauses new Purosangue orders amid strong demand – media

This post was originally published on this site

Ferrari unveiled in September the petrol-powered 12-cylinder Purosangue, which the Italian sports car maker prefers to describe as a four-door, four-seater. It pledged to keep the model’s sales below 20% of total group shipments over the car’s life-cycle to retain a degree of exclusivity.

“It’s no secret that we stopped taking orders. We had such an interest without delivering one single car,” Galliera was quoted as saying by the Australian website.

“We made a decision that we thought was consistent with the positioning of Ferrari and the model,” he added.

Asked for a comment, Ferrari declined to provide further details.

Waiting lists for new Ferraris normally run around 18 months. The company prioritises existing customers when taking orders for new models.